Kelli

In 1997, Kelli followed her dreams and began studying cosmetology. Within 6 months, she earned 1st place at a hair show competition in the Philadelphia region.

After 5 years of professional success and recognition in Philadelphia, her passion to learn more about the beauty industry led her to New York City, where she trained and worked at Vidal Sassoon Salon on 5th Avenue. In New York, Kelli enhanced her skills as a stylist working under some of our industry's master icons, including the opportunity to style hair at the world-renowned New York Fashion Week.

In February 2009, Kelli took the opportunity to move to Austin. In discovering her renewed passion for bridal hair design and finding a rare niche with airbrush makeup, she began freelance work throughout central Texas. Kelli partnered with some of Austin's most well-renowned photographers and wedding professionals, adding elegant hair and airbrush makeup for photo shoots and weddings.

Kelli also specializes in natural hair color and only uses products that are both ammonia and paraphenylenediamine (PPD) free. Kelli is now the owner of American Belle Brides and an exciting addition to the bex+Co. team.